{"id":10273,"date":"2022-07-18T15:00:00","date_gmt":"2022-07-18T15:00:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/3819219_AE19219_0"},"modified":"2022-07-18T15:00:00","modified_gmt":"2022-07-18T15:00:00","slug":"rolls-royce-hyundai-motor-group-sign-mou-to-lead-the-way-in-the-advanced-air-mobility-market-using-all-electric-propulsion-and-hydrogen-fuel-cell-technology","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=10273","title":{"rendered":"ROLLS-ROYCE &amp; HYUNDAI MOTOR GROUP SIGN MOU TO LEAD THE WAY IN THE ADVANCED AIR MOBILITY MARKET USING ALL-ELECTRIC PROPULSION AND HYDROGEN FUEL CELL TECHNOLOGY"},"content":{"rendered":"<p>FARNBOROUGH, <span class=\"xn-location\">England<\/span>, <span class=\"xn-chron\">July 18, 2022<\/span> \/PRNewswire\/ &#8212; <b>Farnborough Airshow <\/b>&#8212;&nbsp;Rolls-Royce and Hyundai Motor Group are announcing plans today to collaborate on bringing all-electric propulsion and hydrogen fuel cell technology to the Advanced Air Mobility (AAM) market. The partnership will leverage Rolls-Royce&#8217;s aviation and certification capabilities and Hyundai Motor Group&#8217;s hydrogen fuel cell technologies and industrialisation capability. Both companies share a vision of leading the way in the AAM market delivering battery-electric and fuel cell electric solutions to the Urban Air Mobility (UAM) and Regional Air Mobility (RAM) markets and advancing sustainable aviation.<\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder1\" readability=\"10\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/1861235\/Photo_1.html\" target=\"_blank\" rel=\"nofollow noopener\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/1861235\/Photo_1.jpg?p=medium600\" title=\"(From left) Warren East, CEO, Rolls-Royce and Euisun Chung, Executive Chair of Hyundai Motor Group\" alt=\"(From left) Warren East, CEO, Rolls-Royce and Euisun Chung, Executive Chair of Hyundai Motor Group\"> <\/a> <br \/><span>(From left) Warren East, CEO, Rolls-Royce and Euisun Chung, Executive Chair of Hyundai Motor Group<\/span><\/p>\n<\/p><\/div>\n<p>The Memorandum of Understanding (MOU) between Rolls-Royce and Hyundai Motor Group includes five strategic aims:<\/p>\n<ul type=\"disc\">\n<li>Collaborating on the technology development and requirements of power and propulsion systems for Hyundai&#8217;s Advanced Air Mobility Division.<\/li>\n<li>Collaborating on the industrialisation of Rolls-Royce power and propulsion systems for the Advanced Air Mobility market.<\/li>\n<li>Development of electric propulsion systems based upon hydrogen fuel cells as an energy source for Hyundai&#8217;s RAM platforms.<\/li>\n<li>Collaborating to bring to market a joint fuel-cell electric propulsion system to the wider AAM market.<\/li>\n<li>Delivering a joint fuel-cell electric aircraft demonstration by 2025.<\/li>\n<\/ul>\n<p>The signing ceremony took place at Supernal&#8217;s booth at Farnborough Airshow and was attended by <span class=\"xn-person\">Warren East<\/span>, CEO of Rolls-Royce, Grazia Vittadini, Chief Technology and Strategy Officer and <span class=\"xn-person\">Rob Watson<\/span>, President of Rolls-Royce Electrical as well as <span class=\"xn-person\">Euisun Chung<\/span>, Executive Chair of Hyundai Motor Group, <span class=\"xn-person\">Jaiwon Shin<\/span>, President and Head of AAM Division of Hyundai Motor Group, and <span class=\"xn-person\">Jaeyong Song<\/span>, Vice President of AAM Division of Hyundai Motor Group.<\/p>\n<p><span class=\"xn-person\">Jaiwon Shin<\/span>, President of Hyundai Motor Group, said: &#8220;We are pleased to partner with Rolls-Royce to draw upon their aviation and certification expertise to accelerate the development of hydrogen fuel-cell propulsion systems. Hyundai has successfully delivered hydrogen fuel cell systems to the global automotive market and is now exploring the feasibility of electric and hydrogen propulsion technologies for aerospace integration. We believe this to be the key technology to support the global aviation industry&#8217;s goal to fly net zero carbon by 2050.&#8221;<\/p>\n<p><span class=\"xn-person\">Rob Watson<\/span>, President, Rolls-Royce Electrical, said: &#8220;We are delighted to partner with Hyundai Motor Group which provides a valuable opportunity to leverage and build on the capabilities each company brings from the aerospace and automotive sectors. The Advanced Air Mobility Market offers great commercial potential, and this collaboration supports our joint ambitions to lead the way in the Advanced Air Mobility Market. It is also another demonstration of Rolls-Royce&#8217;s role in delivering the solutions that will enable passengers to travel sustainably and help deliver net zero carbon by 2050.&#8221;<\/p>\n<p>To view the full press release, please download from <a href=\"https:\/\/mma.prnewswire.com\/media\/1860964\/Press_Release__Rolls_Royce_and_Hyundai_Motor_Group_Sign_MOU.pdf\" target=\"_blank\" rel=\"nofollow noopener\">here<\/a> or visit <a href=\"https:\/\/www.rolls-royce.com\/\" target=\"_blank\" rel=\"nofollow noopener\">Rolls-Royce: Pioneering Cutting-Edge Technologies<\/a> or <a href=\"https:\/\/nam11.safelinks.protection.outlook.com\/?url=http%3A%2F%2Fwww.hyundaimotorgroup.com%2F&amp;data=05%7C01%7Ckiwi.choi%40cision.com%7C6f1c339e04e44008669708da68416452%7C887bf9ee3c824b88bcb280d5e169b99b%7C1%7C0%7C637936927516125312%7CUnknown%7CTWFpbGZsb3d8eyJWIjoiMC4wLjAwMDAiLCJQIjoiV2luMzIiLCJBTiI6Ik1haWwiLCJXVCI6Mn0%3D%7C2000%7C%7C%7C&amp;sdata=GIdI3gvkx4o8eXBds8n8TIgtg5wB0RgNZZG5HeL%2BkFs%3D&amp;reserved=0\" target=\"_blank\" rel=\"nofollow noopener\">www.hyundaimotorgroup.com<\/a><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder2\" readability=\"18\">\n<p> <a href=\"https:\/\/mma.prnasia.com\/media2\/1861236\/Photo_2.html\" target=\"_blank\" rel=\"nofollow noopener\"> <img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/1861236\/Photo_2.jpg?p=medium600\" title=\"(From left) Rob Watson, President Rolls-Royce; Vittadini, Group Chief Technology and Strategy Officer, Rolls-Royce; Warren East, CEO, Rolls-Royce; Euisun Chung, Executive Chair of Hyundai Motor Group; Jaiwon Shin, President and Head of AAM Division of Hyundai Motor Group; Jaeyong Song, Vice President of AAM Division of Hyundai Motor Group\" alt=\"(From left) Rob Watson, President Rolls-Royce; Vittadini, Group Chief Technology and Strategy Officer, Rolls-Royce; Warren East, CEO, Rolls-Royce; Euisun Chung, Executive Chair of Hyundai Motor Group; Jaiwon Shin, President and Head of AAM Division of Hyundai Motor Group; Jaeyong Song, Vice President of AAM Division of Hyundai Motor Group\"> <\/a> <br \/><span>(From left) Rob Watson, President Rolls-Royce; Vittadini, Group Chief Technology and Strategy Officer, Rolls-Royce; Warren East, CEO, Rolls-Royce; Euisun Chung, Executive Chair of Hyundai Motor Group; Jaiwon Shin, President and Head of AAM Division of Hyundai Motor Group; Jaeyong Song, Vice President of AAM Division of Hyundai Motor Group<\/span><\/p>\n<\/p><\/div>\n","protected":false},"excerpt":{"rendered":"<p>FARNBOROUGH, England, July 18, 2022 \/PRNewswire\/ &#8212; Farnborough Airshow &#8212;&nbsp;Rolls-Royce and Hyundai Motor Group are announcing plans today to collaborate on bringing all-electric propulsion and hydrogen fuel cell technology to the Advanced Air Mobility (AAM) market. The partnership will leverage Rolls-Royce&#8217;s aviation and certification capabilities and Hyundai Motor Group&#8217;s hydrogen fuel cell technologies and industrialisation [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":10274,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-10273","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ROLLS-ROYCE &amp; HYUNDAI MOTOR GROUP SIGN MOU TO LEAD THE WAY IN THE ADVANCED AIR MOBILITY MARKET USING ALL-ELECTRIC PROPULSION AND HYDROGEN FUEL CELL TECHNOLOGY - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transmediavictoria.net.au\/?p=10273\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"ROLLS-ROYCE &amp; HYUNDAI MOTOR GROUP SIGN MOU TO LEAD THE WAY IN THE ADVANCED AIR MOBILITY MARKET USING ALL-ELECTRIC PROPULSION AND HYDROGEN FUEL CELL TECHNOLOGY - My Blog\" \/>\n<meta property=\"og:description\" content=\"FARNBOROUGH, England, July 18, 2022 \/PRNewswire\/ &#8212; Farnborough Airshow &#8212;&nbsp;Rolls-Royce and Hyundai Motor Group are announcing plans today to collaborate on bringing all-electric propulsion and hydrogen fuel cell technology to the Advanced Air Mobility (AAM) market. The partnership will leverage Rolls-Royce&#8217;s aviation and certification capabilities and Hyundai Motor Group&#8217;s hydrogen fuel cell technologies and industrialisation [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transmediavictoria.net.au\/?p=10273\" \/>\n<meta property=\"og:site_name\" content=\"My Blog\" \/>\n<meta property=\"article:published_time\" content=\"2022-07-18T15:00:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/transmediavictoria.net.au\/wp-content\/uploads\/2022\/07\/rolls-royce-hyundai-motor-group-sign-mou-to-lead-the-way-in-the-advanced-air-mobility-market-using-all-electric-propulsion-and-hydrogen-fuel-cell-technology.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"599\" \/>\n\t<meta property=\"og:image:height\" content=\"404\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"admin_tony\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin_tony\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=10273#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=10273\"},\"author\":{\"name\":\"admin_tony\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/#\\\/schema\\\/person\\\/5b51d407d652c0aa802bea269ea5d7e7\"},\"headline\":\"ROLLS-ROYCE &amp; 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