{"id":11508,"date":"2022-09-02T10:45:00","date_gmt":"2022-09-02T10:45:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/3861919_AE61919_0"},"modified":"2022-09-02T10:45:00","modified_gmt":"2022-09-02T10:45:00","slug":"joy-spreader-announces-interim-results-for-2022-forward-thinking-risk-management-positions-the-firm-for-further-substantial-growth","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=11508","title":{"rendered":"Joy Spreader Announces Interim Results for 2022: Forward-thinking Risk Management Positions the Firm for Further Substantial growth"},"content":{"rendered":"<div><img decoding=\"async\" src=\"https:\/\/en.prnasia.com\/prnasia.com-PC\/images\/logo-en-blue-in.png\" class=\"ff-og-image-inserted\"><\/div>\n<div id=\"dvContent\" readability=\"71\">\n<p><span class=\"xn-location\">BEIJING<\/span>, <span class=\"xn-chron\">Sept. 2, 2022<\/span> \/PRNewswire\/ &#8212;&nbsp;On <span class=\"xn-chron\">August 31, 2022<\/span>, Joy Spreader Group Inc. (&#8220;Joy Spreader&#8221; or the &#8220;Company&#8221;), a leader in new media performance-based marketing, announced its interim results for 2022. The results show that Joy Spreader achieved revenue of <span class=\"xn-money\">HK$1.367 billion<\/span>, an increase of 118.91% YoY. Net profit for the first half of 2022 stood at <span class=\"xn-money\">HK$75 million<\/span>, a slight decline YoY. The significant growth in revenue reflects Joy Spreader&#8217;s strong capabilities at undertaking actions to reduce risk. With a diversified business portfolio, the company is well positioned for further significant growth.<\/p>\n<p>The rise in Joy Spreader&#8217;s first-half revenue was mainly attributable to the rapid expansion of the firm&#8217;s overseas e-commerce business which achieved sales volume of 813,400 orders and sales revenue of <span class=\"xn-money\">HK$1.021 billion<\/span> during the period.<\/p>\n<p>Joy Spreader recorded a slight decrease in revenue from its domestic business given the impact of the stricter policy for the interactive entertainment sector alongside unfavorable external environments. Nevertheless, thanks to a modification of the business strategy in the second half of 2021 that has strengthened the performance-based marketing business for non-game and literature products, the company effectively reduced the risk of a decline in revenue from the interactive entertainment marketing business. In the first half of this year, the interactive entertainment marketing business achieved revenue of <span class=\"xn-money\">HK$229 million<\/span> and the domestic short-form videos (SFVs)-based e-commerce marketing service posted turnover of <span class=\"xn-money\">HK$310 million<\/span>, demonstrating the Group&#8217;s business resilience&nbsp;and growth potential.<\/p>\n<p>Joy Spreader&#8217;s new culture business is still at an early stage. The Group has built traffic for the new media marketing business by combining quality IP and content incubation with a mix of professionally generated content from third parties as well as from its own in-house creators. By doing so, the firm has been able to provide customers with customized content and increase the conversion rate while reducing the cost of outsourcing traffic.<\/p>\n<p>Based on its strong advantages in data and model algorithms, the leading mobile new media marketing technology group has expanded its business portfolio to include overseas e-commerce and culture services, which not only created a meaningful hedge against risk but also opened up possibilities for further growth.<\/p>\n<\/p><\/div>\n<p>Source: Joy Spreader Group Inc.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>BEIJING, Sept. 2, 2022 \/PRNewswire\/ &#8212;&nbsp;On August 31, 2022, Joy Spreader Group Inc. (&#8220;Joy Spreader&#8221; or the &#8220;Company&#8221;), a leader in new media performance-based marketing, announced its interim results for 2022. The results show that Joy Spreader achieved revenue of HK$1.367 billion, an increase of 118.91% YoY. Net profit for the first half of 2022 [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-11508","post","type-post","status-publish","format-standard","hentry","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Joy Spreader Announces Interim Results for 2022: Forward-thinking Risk Management Positions the Firm for Further Substantial growth - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transmediavictoria.net.au\/?p=11508\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Joy Spreader Announces Interim Results for 2022: Forward-thinking Risk Management Positions the Firm for Further Substantial growth - My Blog\" \/>\n<meta property=\"og:description\" content=\"BEIJING, Sept. 2, 2022 \/PRNewswire\/ &#8212;&nbsp;On August 31, 2022, Joy Spreader Group Inc. 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