{"id":12105,"date":"2022-09-23T12:30:00","date_gmt":"2022-09-23T12:30:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/3882048_AE82048_0"},"modified":"2022-09-23T12:30:00","modified_gmt":"2022-09-23T12:30:00","slug":"current-macroeconomic-headwinds-responsible-for-7-yoy-total-smartphone-market-decline-to-1-24-billion-units-in-2022","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=12105","title":{"rendered":"Current Macroeconomic Headwinds Responsible for 7% YoY Total Smartphone Market Decline to 1.24 Billion Units in 2022"},"content":{"rendered":"<table name=\"logo_release\" border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/1471031\/ABI_Research_Logo.jpg?p=medium600\" border=\"0\" alt title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><i>ABI Research Analysts share <\/i><i>how<\/i>&nbsp;<i>technology will play a key role in navigating the economic, political, and business headwinds now shaping transformation technology markets <\/i><\/p>\n<p><span class=\"xn-location\">NEW YORK<\/span>, <span class=\"xn-chron\">Sept. 23, 2022<\/span> \/PRNewswire\/ &#8212;&nbsp;Several massively disruptive political, economic, and social headwinds\u2014soaring interest rates, looming food and energy shortages, a devastating and needless war, and the changing nature of work\u2013are creating an especially challenging climate. According to global technology intelligence firm&nbsp;<b>ABI Research,<\/b> these headwinds will lead to a 7% year-over-year decline in the smartphone market.<\/p>\n<p>&#8220;The challenging headwinds and notable inventory corrections conspired to outweigh any growth potential in 1H 2022, which has tempered smartphone demand amid a period of weak seasonality,&#8221; said <span class=\"xn-person\">David McQueen<\/span>, Consumer Technologies Research Director at ABI Research. &#8220;In response, ABI Research&#8217;s forecasts for global smartphone shipments in 2022 and 2023 have been adjusted downward from original estimates, in terms of both total market and 5G devices, with susceptibility to changes in the economic climate and geopolitical volatility reflected rationally in the revised data. The current expectation is that the total market will decline 7% Year-over-Year (YoY) in 2022 to reach 1.24 billion units, while 5G smartphones will grow 15% in 2022 to around 683 million versus a previously expected increase of 28%. By 2024, ABI Research anticipates that markets will be back on track to link with previous forecast trajectories.&#8221;<\/p>\n<p>McQueen shared his findings in ABI Research&#8217;s new whitepaper, <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3657109-1&amp;h=2733601593&amp;u=https%3A%2F%2Fgo.abiresearch.com%2Flp-the-future-of-technology-in-a-tumultuous-world%3Futm_source%3Dmedia%26utm_medium%3Demail&amp;a=%C2%A02022+State+of+Technology+Report%3A+The+Future+of+Technology+in+a+Tumultuous+World\" target=\"_blank\" rel=\"nofollow noopener\">&nbsp;2022 State of Technology Report: The Future of Technology in a Tumultuous World<\/a>. ABI Research analysts from throughout the globe have compiled their observations, analyses, and recommendations for critical technologies and end markets.<\/p>\n<p><span class=\"xn-person\">Stuart Carlaw<\/span>, Chief Research Officer, concludes, &#8220;We should heed one of the most important business lessons learned during 2020\u2014that technology will not be a casualty of uncertainty, but rather a tool to overcome it. Companies that embrace, invest in, and deploy technology wisely will undoubtedly emerge stronger and better prepared to handle the next spate of challenges on the horizon, no matter the weather.&#8221;<\/p>\n<p>To learn more about how challenging economic, political, and business headwinds will shape transformation technology markets, including 5G, Automotive, Digital Security, and Smart Home, and how technology will play a key role in navigating this unique landscape, download the <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3657109-1&amp;h=2733601593&amp;u=https%3A%2F%2Fgo.abiresearch.com%2Flp-the-future-of-technology-in-a-tumultuous-world%3Futm_source%3Dmedia%26utm_medium%3Demail&amp;a=%C2%A02022+State+of+Technology+Report%3A+The+Future+of+Technology+in+a+Tumultuous+World\" target=\"_blank\" rel=\"nofollow noopener\">&nbsp;2022 State of Technology Report: The Future of Technology in a Tumultuous World<\/a>.<\/p>\n<p class=\"prntal\"><b>About ABI Research<\/b><\/p>\n<p>ABI Research is a global technology intelligence firm delivering actionable research and strategic guidance to technology leaders, innovators, and decision makers around the world. Our research focuses on the transformative technologies that are dramatically reshaping industries, economies, and workforces today.<\/p>\n<p>ABI Research\u662f\u4e00\u5bb6\u56fd\u9645\u79d1\u6280\u60c5\u62a5\u516c\u53f8\uff0c\u4e3a\u5168\u7403\u79d1\u6280\u9886\u8896\u3001\u521b\u65b0\u4eba\u58eb\u548c\u51b3\u7b56\u8005\u63d0\u4f9b\u5b9e\u7528\u7684\u5e02\u573a\u7814\u7a76\u548c\u6218\u7565\u6027\u6307\u5bfc\u3002\u6211\u4eec\u5bc6\u5207\u5173\u6ce8\u4e00\u5207\u4e3a\u5404\u884c\u5404\u4e1a\u3001\u5168\u7403\u7ecf\u6d4e\u548c\u52b3\u52a8\u5e02\u573a\u5e26\u6765\u98a0\u8986\u6027\u53d8\u9769\u7684\u521b\u65b0\u4e0e\u6280\u672f\u3002<\/p>\n<p>For more information about ABI Research&#8217;s services, contact us at +1.516.624.2500 in the Americas, +44.203.326.0140 in <span class=\"xn-location\">Europe<\/span>, +65.6592.0290 in <span class=\"xn-location\">Asia-Pacific<\/span>, or visit<a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3657109-1&amp;h=431221692&amp;u=https%3A%2F%2Fwww.abiresearch.com%2F%3Futm_source%3Dmedia%26utm_medium%3Demail&amp;a=%C2%A0www.abiresearch.com\" target=\"_blank\" rel=\"nofollow noopener\">&nbsp;www.abiresearch.com<\/a>.<\/p>\n<p><b>Contact Info<\/b>:&nbsp;<\/p>\n<p><b>Global&nbsp; <br \/><\/b>Deborah Petrara&nbsp;<br \/>Tel: +1.516.624.2558&nbsp;<br \/><a href=\"mailto:pr@abiresearch.com\" target=\"_blank\" rel=\"nofollow noopener\">pr@abiresearch.com<\/a>&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>ABI Research Analysts share how&nbsp;technology will play a key role in navigating the economic, political, and business headwinds now shaping transformation technology markets NEW YORK, Sept. 23, 2022 \/PRNewswire\/ &#8212;&nbsp;Several massively disruptive political, economic, and social headwinds\u2014soaring interest rates, looming food and energy shortages, a devastating and needless war, and the changing nature of work\u2013are [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-12105","post","type-post","status-publish","format-standard","hentry","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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