{"id":1542,"date":"2021-10-14T11:00:00","date_gmt":"2021-10-14T11:00:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/3539827_CN39827_0"},"modified":"2021-10-14T11:00:00","modified_gmt":"2021-10-14T11:00:00","slug":"miniso-introduces-new-10-n-under-concept-store-in-the-us-4-stores-opened-on-the-same-day-in-california-and-virginia","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=1542","title":{"rendered":"MINISO introduces new ‘$10 N’ under’ concept store in the US 4 stores opened on the same day in California and Virginia"},"content":{"rendered":"

GUANGZHOU, China<\/span>, Oct. 14, 2021<\/span> \/PRNewswire\/ — NYSE listed lifestyle product retailer MINISO has announced the rollout of a series of retail outlets in the US under its new ‘$10<\/span> N’ Under’ concept. The first four stores to debut with this theme opened in Santa Clara<\/span>, Sacramento<\/span>, and Concord<\/span> in California<\/span> as well as Tysons, Virginia<\/span> on October 2<\/span>.<\/p>\n

Featuring a wide range of locally sourced products within stores designed for the optimum shopping experience, the ‘$10<\/span> N’ Under’ concept was developed in response to MINISO’s research which showed strong consumer demand for items priced under $10<\/span>. As much as 95% of toys, cosmetics, electrical accessories, and other items stocked at these retail outlets will fall below that price point, each one reflecting the brand’s ethos of being young, surprising, engaging, and bold. The ‘$10<\/span> N’ Under’ concept marks a shift in MINISO’s supply chain for the North American market since entering in 2017. The move will guarantee a fast and steady stream of affordable products to North American consumers.<\/p>\n

\n

\"One<\/a>
One of the first MINISO $10 N\u2019 Under concept stores at Tysons Corner Centre, Fairfax, Virginia<\/span><\/p>\n<\/p><\/div>\n

“$10<\/span> N’ Under represents a key milestone in MINISO’s ongoing development efforts in the US market. With an innovative integrated supply chain that combines distribution from MINISO headquarters with locally sourced products, ‘$10<\/span> N’ Under’ enables us to increase the richness and cost-effectiveness of our product offering.<\/s>” said MINISO’s Overseas VP, Vincent Huang<\/span>.<\/p>\n

With 38 stores in the United States<\/span>, MINISO has gradually expanded from the country’s west to the east since this year.<\/p>\n

About MINISO Group<\/b> <\/p>\n

MINISO (NYSE: MNSO) is a lifestyle product retailer, offering high-quality household goods, cosmetics, food, and toys at affordable prices. Since its first store opened in Guangzhou<\/span> in 2013, MINISO has 4,749 stores in 99 countries and regions as of June 30, 2021<\/span>. With a focus on sleek design and fun trends, its mission is to enable everyone to enjoy life’s little surprises.<\/p>\n

For more information, please visit
www.miniso.com<\/a> <\/p>\n

\"Cision\" View original content to download multimedia:https:\/\/www.prnewswire.com\/news-releases\/miniso-introduces-new-10-n-under-concept-store-in-the-us-4-stores-opened-on-the-same-day-in-california-and-virginia-301400155.html<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

GUANGZHOU, China, Oct. 14, 2021 \/PRNewswire\/ — NYSE listed lifestyle product retailer MINISO has announced the rollout of a series of retail outlets in the US under its new ‘$10 N’ Under’ concept. The first four stores to debut with this theme opened in Santa Clara, Sacramento, and Concord in California as well as Tysons, […]<\/p>\n","protected":false},"author":8,"featured_media":1543,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-1542","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news"],"yoast_head":"\nMINISO introduces new '$10 N' under' concept store in the US 4 stores opened on the same day in California and Virginia - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transmediavictoria.net.au\/?p=1542\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"MINISO introduces new '$10 N' under' concept store in the US 4 stores opened on the same day in California and Virginia - My Blog\" \/>\n<meta property=\"og:description\" content=\"GUANGZHOU, China, Oct. 14, 2021 \/PRNewswire\/ — NYSE listed lifestyle product retailer MINISO has announced the rollout of a series of retail outlets in the US under its new ‘$10 N’ Under’ concept. 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