{"id":20918,"date":"2023-08-04T13:06:00","date_gmt":"2023-08-04T13:06:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/4175382_AE75382_0"},"modified":"2023-08-04T13:06:00","modified_gmt":"2023-08-04T13:06:00","slug":"asian-games-launch-asian-games-hangzhou-charms-campaign-on-50-days-to-go-milestone","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=20918","title":{"rendered":"Asian Games launch &#8220;Asian Games, Hangzhou Charms&#8221; campaign on 50 Days To Go milestone"},"content":{"rendered":"<p><span class=\"legendSpanClass\"><span class=\"xn-location\">HANGZHOU, China<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">Aug. 4, 2023<\/span><\/span> \/PRNewswire\/ &#8212; <b><span>The Hangzhou Asian Games&nbsp;launched the &#8220;Asian Games, Hangzhou Charms&#8221; campaign on 4<sup>th<\/sup> <span class=\"xn-chron\">August 2023<\/span>, as part of the celebration marking the milestone of 50 Days To Go until the Opening Ceremony on 23<sup>rd<\/sup> <span class=\"xn-chron\">September 2023<\/span>.<\/span><\/b><\/p>\n<div class=\"PRN_ImbeddedAssetReference\" id=\"DivAssetPlaceHolder3126\" align=\"center\" readability=\"7\">\n<p title><iframe loading=\"lazy\" width=\"560\" height=\"315\" src=\"https:\/\/www.youtube.com\/embed\/nbJpYIXD-Qg\" frameborder=\"0\">&amp;amp;amp;amp;amp;amp;nbsp;<\/iframe><\/p>\n<\/p><\/div>\n<p><span>The &#8220;Asian Games, Hangzhou Charms&#8221; campaign is a trilogy of short films that deliver a unique view of <span class=\"xn-location\">Hangzhou<\/span>, from the perspective of sports, urban experience and legacy.<\/span><\/p>\n<p><b><u><span>Asian Games SHOW Hangzhou<\/span><\/u><\/b><\/p>\n<p><span>The first short film, &#8220;Asian Games SHOW Hangzhou&#8221;, is a stop motion animation produced on <span class=\"xn-location\">Hangzhou<\/span> silk. As a quintessential cultural element of <span class=\"xn-location\">Hangzhou<\/span>, Silk was a gift presented to the Heads of State at the 2016 Hangzhou G20 Summit, as a symbol of cultural exchange, modernity and fashion&nbsp;<\/span><\/p>\n<p><span>The short film, produced by individual frames embroidered on a thousand individual pieces of <span class=\"xn-location\">Hangzhou<\/span> silk, each with exquisite patterns, designs and colors, creates an illusion of movement between each frame. The picturesque story represents the long-standing sports genes of <span class=\"xn-location\">Hangzhou<\/span>, through a journey of traditional and emerging sports and culture, from diving and sailing, to breakdancing and E-sports.<\/span><\/p>\n<p><b><u><span>Asian Games GO Hangzhou<\/span><\/u><\/b><\/p>\n<p><span>The second film in the trilogy, &#8220;Asian Games for Urban Upgrade&#8221;, will demonstrate the comprehensive infrastructure upgrade within the city, and how technology deploys a smart experience for fans. The short film, shot in the first perspective utilizes the concept of a cell phone screen to highlight the natural beauty of <span class=\"xn-location\">Hangzhou<\/span> and establishing it as a smart city.<\/span><\/p>\n<p><b><u><span>Asian Games IN <span class=\"xn-location\">Hangzhou<\/span><\/span><\/u><\/b><\/p>\n<p><span>The third and final film in the trilogy, &#8220;Asian Games IN <span class=\"xn-location\">Hangzhou<\/span>&#8221; will utilize the traditional art of the Chinese Stamp, to display the brand and legacy of the Hangzhou Asian Games. <\/span><span>&nbsp;<\/span><\/p>\n<p><span>Youtube Video Link: <\/span><a href=\"https:\/\/youtu.be\/nbJpYIXD-Qg\" target=\"_blank\" rel=\"nofollow noopener\"><span>https:\/\/youtu.be\/nbJpYIXD-Qg<\/span><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>HANGZHOU, China, Aug. 4, 2023 \/PRNewswire\/ &#8212; The Hangzhou Asian Games&nbsp;launched the &#8220;Asian Games, Hangzhou Charms&#8221; campaign on 4th August 2023, as part of the celebration marking the milestone of 50 Days To Go until the Opening Ceremony on 23rd September 2023. &amp;amp;amp;amp;amp;amp;nbsp; The &#8220;Asian Games, Hangzhou Charms&#8221; campaign is a trilogy of short films [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-20918","post","type-post","status-publish","format-standard","hentry","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Asian Games launch &quot;Asian Games, Hangzhou Charms&quot; campaign on 50 Days To Go milestone - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transmediavictoria.net.au\/?p=20918\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Asian Games launch &quot;Asian Games, Hangzhou Charms&quot; 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