{"id":21590,"date":"2023-08-30T08:31:00","date_gmt":"2023-08-30T08:31:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/4195818_AE95818_0"},"modified":"2023-08-30T08:31:00","modified_gmt":"2023-08-30T08:31:00","slug":"cendyn-reinforces-commitment-to-driving-profitable-revenue-through-wihp-acquisition","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=21590","title":{"rendered":"Cendyn reinforces commitment to driving profitable revenue through WIHP acquisition"},"content":{"rendered":"<table name=\"logo_release\" border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/514869\/Cendyn_Logo.jpg?p=medium600\" border=\"0\" alt title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><i>Global technology and services leader for the hospitality industry, Cendyn, continues its legacy of innovation with strategic acquisition of WIHP, a trailblazer in hotel metasearch services and technology<\/i><\/p>\n<p><span class=\"xn-location\">PARIS<\/span>, <span class=\"xn-chron\">Aug. 30, 2023<\/span> \/PRNewswire\/ &#8212; Cendyn, a catalyst for digital transformation in the hospitality industry, proudly announces the strategic acquisition of WIHP, an industry leader in hotel digital marketing services and technology. The acquisition signifies a key milestone in Cendyn&#8217;s quest to facilitate profitable revenue growth for the hospitality industry through continued investment in driving direct bookings.<\/p>\n<div id=\"prni_dvprnejpg0ed2left\" dir=\"ltr\"> <a href=\"https:\/\/mma.prnasia.com\/media2\/2196876\/Cendyn_WIHP_Digital_Revolution.jpg?p=medium600\" target=\"_blank\" rel=\"noopener\"><img decoding=\"async\" id=\"prnejpg0ed2left\" title=\"Cendyn acquires WIHP to forge a digital revolution\" src=\"https:\/\/mma.prnasia.com\/media2\/2196876\/Cendyn_WIHP_Digital_Revolution.jpg?p=medium600\" alt=\"Cendyn acquires WIHP to forge a digital revolution\" align=\"middle\"><\/a> <br \/><span>Cendyn acquires WIHP to forge a digital revolution<\/span> <\/div>\n<p>For close to 30 years, Cendyn has established itself as a pioneer in empowering people to excel in hospitality through world-class technology and services. This commitment enables hoteliers to foster deeper guest relationships, increase direct bookings, and enhance overall bottom-line results.<\/p>\n<p>The merger between Cendyn and WIHP represents a leap for Cendyn, reinforcing its EMEA and global footprint at a time when the industry is focused on driving more profitable revenue. By joining forces, the two entities create a digital ecosystem that empowers clients of both Cendyn and WIHP to generate profitable revenue growth driven through their direct booking channels.<\/p>\n<p>&#8220;We are thrilled to embark on this transformative journey with WIHP,&#8221; said <span class=\"xn-person\">Jack Blaha<\/span>, CEO at Cendyn, &#8220;The synergy between both companies is remarkable, and with WIHP&#8217;s metasearch prowess, this merger reaffirms our commitment to driving more demand for our customers&#8217; most profitable direct booking channel.&#8221;<\/p>\n<p>&#8220;At the core of this transformative acquisition lies two true digital leaders in the industry,&#8221; said <span class=\"xn-person\">Vincent Ramelli<\/span>, CEO at WIHP. &#8220;Marrying Cendyn&#8217;s rich heritage with WIHP&#8217;s state-of-the-art metasearch expertise establishes a new epoch in the hospitality industry. We are incredibly excited to see what we can achieve together for our industry.&#8221;<\/p>\n<p>As Cendyn and WIHP unite under this acquisition, hoteliers can expect a revolutionized approach to hotel digital marketing services, setting an elevated standard for the future of hospitality technology.<\/p>\n<p>To find out more, visit <a href=\"https:\/\/c212.net\/c\/link\/?t=0&amp;l=en&amp;o=3955426-1&amp;h=1025558612&amp;u=https%3A%2F%2Fgo.cendyn.com%2Fl%2F293402%2F2023-08-29%2F2nsbrgs&amp;a=cendyn.com\" target=\"_blank\" rel=\"nofollow noopener\">cendyn.com<\/a>.<\/p>\n<p><b>For media inquiries, please contact:<\/b><\/p>\n<p><span class=\"xn-person\">Michael Bennett<\/span><br \/>President &amp; CMO<br \/>Cendyn<br \/><a href=\"mailto:mbennett@cendyn.com\" rel=\"nofollow\">mbennett@cendyn.com<\/a><br \/>+1 219-384-5705<\/p>\n<p><span class=\"xn-person\">Nicola Graham<\/span><br \/>VP, Marketing<br \/>Cendyn<br \/><a href=\"mailto:ngraham@cendyn.com\" rel=\"nofollow\">ngraham@cendyn.com<\/a><br \/>+44 7341 661 504<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Global technology and services leader for the hospitality industry, Cendyn, continues its legacy of innovation with strategic acquisition of WIHP, a trailblazer in hotel metasearch services and technology PARIS, Aug. 30, 2023 \/PRNewswire\/ &#8212; Cendyn, a catalyst for digital transformation in the hospitality industry, proudly announces the strategic acquisition of WIHP, an industry leader in [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":21591,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-21590","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - 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