{"id":22208,"date":"2023-09-19T22:00:00","date_gmt":"2023-09-19T22:00:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/4214099_AE14099_0"},"modified":"2023-09-19T22:00:00","modified_gmt":"2023-09-19T22:00:00","slug":"city-beach-partners-with-newstore-to-launch-mobile-consumer-app","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=22208","title":{"rendered":"City Beach Partners with NewStore to Launch Mobile Consumer App"},"content":{"rendered":"
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Australia’s<\/span> leading lifestyle and youth fashion brand will leverage the NewStore Consumer App to extend its digital footprint and enhance customer loyalty<\/i><\/p>\n

BOSTON<\/span> and BRISBANE, Australia<\/span>, Sept. 20, 2023<\/span> \/PRNewswire\/ — NewStore<\/a><\/u>, a modular, mobile-first omnichannel cloud platform for retail brands worldwide, today announced a new partnership with City Beach<\/a><\/u>, one of Australia’s<\/span> premier youth fashion destinations. The retailer will leverage the NewStore <\/a>Consumer<\/a> App<\/a><\/u> to design and launch the City Beach App, which will debut on iOS and Android in Australia<\/span>, New Zealand<\/span>, and the United States<\/span> in the coming months.<\/p>\n

Since its inception in 1985, City Beach has championed a legacy of youth fashion. With over 65 stores throughout Australia<\/span>, the retailer boasts a curated selection of 300+ brands and is supported by a team of more than 3,000. City Beach’s digital footprint is equally as impressive, with its ecommerce operations accounting for a significant percentage of the company’s revenue. By rolling out the City Beach App, the business will extend its ecommerce presence beyond desktop and mobile web, strengthening its digital prowess while also enriching customer relationships and driving sales.<\/p>\n

“After a comprehensive evaluation, it became evident that the NewStore platform was the perfect match from a feature-functionality standpoint,” said Chris Lockwood<\/span>, Head of Ecommerce, City Beach. “This journey marks a turning point for City Beach, and we are confident that the end product will benefit our business and further our commitment to offering a superior customer experience.”<\/p>\n

With NewStore, City Beach will have access to all the essential capabilities it needs to run a modern and engaging app, as well as real-time omnichannel inventory visibility, custom push notifications, and interactive product lookbooks. NewStore Consumer Apps also offer the following differentiating features:<\/p>\n