{"id":30922,"date":"2024-10-28T05:53:00","date_gmt":"2024-10-28T05:53:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/4541291_AE41291_0"},"modified":"2024-10-28T05:53:00","modified_gmt":"2024-10-28T05:53:00","slug":"infuse-your-lrt-journey-with-rexonas-world-class-perfume","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=30922","title":{"rendered":"Infuse Your LRT Journey with Rexona’s World-Class Perfume!"},"content":{"rendered":"

 Rexona’s first-ever scented train offers commuting Malaysians an
immersive sensory journey filled with premium fragrances.<\/i><\/p>\n

KUALA LUMPUR, Malaysia<\/span><\/span>, Oct. 28, 2024<\/span><\/span> \/PRNewswire\/ — As part of Rexona’s recent launch of the NEW Premium Perfume Collection\u2014featuring Rexona Vitamin+Bright Peach Glow<\/b> and Rexona Vitamin+Bright Berry Glow<\/b>\u2014the brand is excited to bring its luxurious experience directly to commuters across Malaysia<\/span>. For the first time ever, Rexona is transforming the Kelana Jaya LRT line with an immersive, multi-sensory journey that fills the air with world-class fragrances. Running from now until 30 November 2024<\/span>, this LRT takeover allows Malaysians to experience Rexona’s enchanting scents firsthand, even in crowded and hot conditions, turning the everyday commute into a refreshing and premium experience.<\/p>\n

\n

\"Rexona <\/a>
Rexona LRT Takeover<\/span><\/p>\n<\/p><\/div>\n

With the Rexona Perfume Collection LRT takeover<\/b>, Rexona aims to provide more than just a ride\u2014it’s an aromatic journey of transformation. The LRT has been carefully designed with an eye-catching exterior wrap and stylish interior d\u00e9cor, including branded head panels and customized hand grips, inspired by Rexona’s latest products. The highlight of this immersive experience is the aroma diffuser<\/b>, installed inside the coaches, filling the air with the irresistible scents of Rexona Vitamin+Bright Berry Glow<\/b> and Peach Glow<\/b>. This luxurious experience ensures passengers feel uplifted with each breath of fragrance, all while benefiting from the brightening properties that give their underarms a radiant glow. Operating along key stops such as KL Sentral, Pasar Seni, Merdeka<\/b>, and KLCC<\/b>, the campaign reaches thousands of daily commuters, inviting them to experience the enchanting world of Rexona’s premium perfume collection firsthand.<\/p>\n

“At Rexona, we’re dedicated to helping our consumers feel their best, wherever life takes them. With the launch of our new Premium Perfume Collection, we’ve combined world-class fragrance with powerful skin-brightening benefits to offer a truly enchanting experience. This collection not only delivers captivating scents and a radiant glow but empowers you to embrace every moment, whether facing Malaysia’s<\/span> tropical heat or the demands of a busy commute,” said Chiah Mun<\/span> Mun, Senior Brand Manager of Unilever Malaysia<\/b><\/p>\n

Through this unique initiative, Rexona emphasizes its dedication to delivering premium, sensory-driven experiences that transcend typical deodorant benefits. The NEW Rexona Premium Perfume Collection introduces a fusion of fragrance and skin-brightening power, ensuring consumers not only smell divine but also enjoy a radiant, all-day glow. Whether it’s battling Malaysia’s<\/span> tropical heat or navigating the everyday challenges of commuting, Rexona ensures you always feel confident and glowing, turning each moment into an opportunity to experience #LoveAtFirstScent.<\/p>\n

For more information about the Rexona NEW Premium Perfume Collection, visit www.Rexona.com\/my<\/a><\/u> or follow us on social media at @rexonamalaysia<\/a><\/u>.<\/p>\n

For media enquiries, contact:
Nathan Chan<\/span> | nathan@madhat.asia<\/a> | +6011-36622013
Gavin Goon<\/span> | gavin@madhat.asia<\/a> | +6016-4620812<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

 Rexona’s first-ever scented train offers commuting Malaysians animmersive sensory journey filled with premium fragrances. KUALA LUMPUR, Malaysia, Oct. 28, 2024 \/PRNewswire\/ — As part of Rexona’s recent launch of the NEW Premium Perfume Collection\u2014featuring Rexona Vitamin+Bright Peach Glow and Rexona Vitamin+Bright Berry Glow\u2014the brand is excited to bring its luxurious experience directly to commuters across […]<\/p>\n","protected":false},"author":8,"featured_media":30923,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-30922","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-news"],"yoast_head":"\nInfuse Your LRT Journey with Rexona's World-Class Perfume! - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transmediavictoria.net.au\/?p=30922\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Infuse Your LRT Journey with Rexona's World-Class Perfume! - My Blog\" \/>\n<meta property=\"og:description\" content=\" Rexona’s first-ever scented train offers commuting Malaysians animmersive sensory journey filled with premium fragrances. KUALA LUMPUR, Malaysia, Oct. 28, 2024 \/PRNewswire\/ — As part of Rexona’s recent launch of the NEW Premium Perfume Collection\u2014featuring Rexona Vitamin+Bright Peach Glow and Rexona Vitamin+Bright Berry Glow\u2014the brand is excited to bring its luxurious experience directly to commuters across […]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/transmediavictoria.net.au\/?p=30922\" \/>\n<meta property=\"og:site_name\" content=\"My Blog\" \/>\n<meta property=\"article:published_time\" content=\"2024-10-28T05:53:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/mma.prnasia.com\/media2\/2541537\/Rexona_LRT_Takeover.jpg?p=medium600\" \/>\n<meta name=\"author\" content=\"admin_tony\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin_tony\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922\"},\"author\":{\"name\":\"admin_tony\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/#\\\/schema\\\/person\\\/5b51d407d652c0aa802bea269ea5d7e7\"},\"headline\":\"Infuse Your LRT Journey with Rexona’s World-Class Perfume!\",\"datePublished\":\"2024-10-28T05:53:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922\"},\"wordCount\":459,\"image\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transmediavictoria.net.au\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg\",\"articleSection\":[\"Business News\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922\",\"url\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922\",\"name\":\"Infuse Your LRT Journey with Rexona's World-Class Perfume! - My Blog\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/transmediavictoria.net.au\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg\",\"datePublished\":\"2024-10-28T05:53:00+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/#\\\/schema\\\/person\\\/5b51d407d652c0aa802bea269ea5d7e7\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#primaryimage\",\"url\":\"https:\\\/\\\/transmediavictoria.net.au\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg\",\"contentUrl\":\"https:\\\/\\\/transmediavictoria.net.au\\\/wp-content\\\/uploads\\\/2024\\\/10\\\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg\",\"width\":600,\"height\":450},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?p=30922#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/transmediavictoria.net.au\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Infuse Your LRT Journey with Rexona’s World-Class Perfume!\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/#website\",\"url\":\"https:\\\/\\\/transmediavictoria.net.au\\\/\",\"name\":\"My Blog\",\"description\":\"My WordPress Blog\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/transmediavictoria.net.au\\\/#\\\/schema\\\/person\\\/5b51d407d652c0aa802bea269ea5d7e7\",\"name\":\"admin_tony\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/102836fe5f9cd6c64e96e90e7341dbc815b7d12726a85708326dc0db40afd906?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/102836fe5f9cd6c64e96e90e7341dbc815b7d12726a85708326dc0db40afd906?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/102836fe5f9cd6c64e96e90e7341dbc815b7d12726a85708326dc0db40afd906?s=96&d=mm&r=g\",\"caption\":\"admin_tony\"},\"url\":\"https:\\\/\\\/transmediavictoria.net.au\\\/?author=8\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Infuse Your LRT Journey with Rexona's World-Class Perfume! - My Blog","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/transmediavictoria.net.au\/?p=30922","og_locale":"en_US","og_type":"article","og_title":"Infuse Your LRT Journey with Rexona's World-Class Perfume! - My Blog","og_description":" Rexona’s first-ever scented train offers commuting Malaysians animmersive sensory journey filled with premium fragrances. KUALA LUMPUR, Malaysia, Oct. 28, 2024 \/PRNewswire\/ — As part of Rexona’s recent launch of the NEW Premium Perfume Collection\u2014featuring Rexona Vitamin+Bright Peach Glow and Rexona Vitamin+Bright Berry Glow\u2014the brand is excited to bring its luxurious experience directly to commuters across […]","og_url":"https:\/\/transmediavictoria.net.au\/?p=30922","og_site_name":"My Blog","article_published_time":"2024-10-28T05:53:00+00:00","og_image":[{"url":"https:\/\/mma.prnasia.com\/media2\/2541537\/Rexona_LRT_Takeover.jpg?p=medium600","type":"","width":"","height":""}],"author":"admin_tony","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin_tony","Est. reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/transmediavictoria.net.au\/?p=30922#article","isPartOf":{"@id":"https:\/\/transmediavictoria.net.au\/?p=30922"},"author":{"name":"admin_tony","@id":"https:\/\/transmediavictoria.net.au\/#\/schema\/person\/5b51d407d652c0aa802bea269ea5d7e7"},"headline":"Infuse Your LRT Journey with Rexona’s World-Class Perfume!","datePublished":"2024-10-28T05:53:00+00:00","mainEntityOfPage":{"@id":"https:\/\/transmediavictoria.net.au\/?p=30922"},"wordCount":459,"image":{"@id":"https:\/\/transmediavictoria.net.au\/?p=30922#primaryimage"},"thumbnailUrl":"https:\/\/transmediavictoria.net.au\/wp-content\/uploads\/2024\/10\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg","articleSection":["Business News"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/transmediavictoria.net.au\/?p=30922","url":"https:\/\/transmediavictoria.net.au\/?p=30922","name":"Infuse Your LRT Journey with Rexona's World-Class Perfume! - My Blog","isPartOf":{"@id":"https:\/\/transmediavictoria.net.au\/#website"},"primaryImageOfPage":{"@id":"https:\/\/transmediavictoria.net.au\/?p=30922#primaryimage"},"image":{"@id":"https:\/\/transmediavictoria.net.au\/?p=30922#primaryimage"},"thumbnailUrl":"https:\/\/transmediavictoria.net.au\/wp-content\/uploads\/2024\/10\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg","datePublished":"2024-10-28T05:53:00+00:00","author":{"@id":"https:\/\/transmediavictoria.net.au\/#\/schema\/person\/5b51d407d652c0aa802bea269ea5d7e7"},"breadcrumb":{"@id":"https:\/\/transmediavictoria.net.au\/?p=30922#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/transmediavictoria.net.au\/?p=30922"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/transmediavictoria.net.au\/?p=30922#primaryimage","url":"https:\/\/transmediavictoria.net.au\/wp-content\/uploads\/2024\/10\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg","contentUrl":"https:\/\/transmediavictoria.net.au\/wp-content\/uploads\/2024\/10\/infuse-your-lrt-journey-with-rexonas-world-class-perfume.jpg","width":600,"height":450},{"@type":"BreadcrumbList","@id":"https:\/\/transmediavictoria.net.au\/?p=30922#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/transmediavictoria.net.au\/"},{"@type":"ListItem","position":2,"name":"Infuse Your LRT Journey with Rexona’s World-Class Perfume!"}]},{"@type":"WebSite","@id":"https:\/\/transmediavictoria.net.au\/#website","url":"https:\/\/transmediavictoria.net.au\/","name":"My Blog","description":"My WordPress Blog","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/transmediavictoria.net.au\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/transmediavictoria.net.au\/#\/schema\/person\/5b51d407d652c0aa802bea269ea5d7e7","name":"admin_tony","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/102836fe5f9cd6c64e96e90e7341dbc815b7d12726a85708326dc0db40afd906?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/102836fe5f9cd6c64e96e90e7341dbc815b7d12726a85708326dc0db40afd906?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/102836fe5f9cd6c64e96e90e7341dbc815b7d12726a85708326dc0db40afd906?s=96&d=mm&r=g","caption":"admin_tony"},"url":"https:\/\/transmediavictoria.net.au\/?author=8"}]}},"_links":{"self":[{"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=\/wp\/v2\/posts\/30922","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=\/wp\/v2\/users\/8"}],"replies":[{"embeddable":true,"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=30922"}],"version-history":[{"count":0,"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=\/wp\/v2\/posts\/30922\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=\/wp\/v2\/media\/30923"}],"wp:attachment":[{"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=30922"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=30922"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/transmediavictoria.net.au\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=30922"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}