{"id":38404,"date":"2025-07-22T23:00:00","date_gmt":"2025-07-22T23:00:00","guid":{"rendered":"https:\/\/www.prnasia.com\/story\/archive\/4734360_AE34360_0"},"modified":"2025-07-22T23:00:00","modified_gmt":"2025-07-22T23:00:00","slug":"european-poultry-at-wofex-2025-the-eu-champions-quality-sustainability-and-transparency","status":"publish","type":"post","link":"https:\/\/transmediavictoria.net.au\/?p=38404","title":{"rendered":"European poultry at WOFEX 2025: The EU champions quality, sustainability, and transparency"},"content":{"rendered":"<table name=\"logo_release\" border=\"0\" cellspacing=\"10\" cellpadding=\"5\" align=\"right\">\n<tbody>\n<tr>\n<td><img decoding=\"async\" src=\"https:\/\/mma.prnasia.com\/media2\/2736266\/EUPOULTRY_Logo.jpg?p=medium600\" border=\"0\" alt title=\"logo\" hspace=\"0\" vspace=\"0\" width=\"118\"><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><span class=\"legendSpanClass\"><span class=\"xn-location\">MANILA, Philippines<\/span><\/span>, <span class=\"legendSpanClass\"><span class=\"xn-chron\">July 23, 2025<\/span><\/span> \/PRNewswire\/ &#8212; The European poultry sector will mark its presence at this year&#8217;s <b>World Food Expo (WOFEX)<\/b> on<b> 6\u20139th August<\/b> in <span class=\"xn-location\">Manila<\/span>. As one of the region&#8217;s most renowned food industry trade fairs, WOFEX attracts tens of thousands of visitors, including food professionals and individual consumers.<\/p>\n<p>As part of the <b>&#8220;European Poultry \u2013 From Our Farms to Your Table&#8221;<\/b> campaign, co-financed by the European Union, a <b>press event<\/b> will be held on <b>7 August<\/b>, bringing together media representatives, industry experts, and key stakeholders. The event will highlight the campaign&#8217;s objectives and its message to the Filipino market.<\/p>\n<p>In response to rising consumer expectations and growing demand for transparency across the supply chain, the European Union emphasizes more than just taste and nutritional value. European poultry is synonymous with <b>high standards, sustainable development, and modern technology<\/b>. The three-year campaign in <span class=\"xn-location\">the Philippines<\/span> aims to raise awareness of the quality and responsibility inherent in EU food production.<\/p>\n<p>European poultry production stands out globally for a range of<b> innovative solutions and practices<\/b>:<\/p>\n<ul type=\"disc\">\n<li>commitment to&nbsp;<b>circular economy principles<\/b><\/li>\n<li><b>reduced consumption<\/b>&nbsp;of natural resources\u2014up to 50% less than in past decades<\/li>\n<li>i<b>nvestments in automation<\/b> and smart energy solutions<\/li>\n<li>focus on&nbsp;<b>animal welfare<\/b> and support for local communities<\/li>\n<li>comprehensive effort to&nbsp;<b>minimize food waste<\/b> across the supply and distribution chain<\/li>\n<\/ul>\n<p>The EU&#8217;s presence \u2014 <b>including <span class=\"xn-location\">Poland<\/span><\/b>&nbsp;\u2014&nbsp;at WOFEX 2025 is a strategic step toward positioning European poultry as a high-quality, safe, and ethical product. The campaign targets both Filipino importers and distributors, as well as consumers who are becoming increasingly attentive to the origin and quality of the food they purchase.&nbsp;<\/p>\n<p><span class=\"xn-location\">The Philippines<\/span> offers tremendous potential for European producers. With a rapidly expanding middle class and growing demand for certified, high-quality protein, <b>European poultry is well-positioned for long-term success<\/b><b>. <\/b>The project is being implemented by an industry organization from <span class=\"xn-location\">Poland<\/span>: the National Poultry Council \u2013 Chamber of Commerce, acting on behalf of the European poultry sector.&nbsp;<\/p>\n<p>Learn more:&nbsp; <a href=\"http:\/\/www.eupoultry.eu\/\" target=\"_blank\" rel=\"nofollow noopener\">www.eupoultry.eu<\/a><br \/>Media inquiries: <a href=\"mailto:pressoffice@eupoultry.eu\" target=\"_blank\" rel=\"nofollow noopener\">pressoffice@eupoultry.eu<\/a><\/p>\n<p><i>The project is being implemented by an industry organization from <span class=\"xn-location\">Poland<\/span>: the National Poultry Council \u2013 Chamber of Commerce, acting on behalf of the European poultry sector.<\/i><\/p>\n","protected":false},"excerpt":{"rendered":"<p>MANILA, Philippines, July 23, 2025 \/PRNewswire\/ &#8212; The European poultry sector will mark its presence at this year&#8217;s World Food Expo (WOFEX) on 6\u20139th August in Manila. As one of the region&#8217;s most renowned food industry trade fairs, WOFEX attracts tens of thousands of visitors, including food professionals and individual consumers. As part of the [&hellip;]<\/p>\n","protected":false},"author":8,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[20],"tags":[],"class_list":["post-38404","post","type-post","status-publish","format-standard","hentry","category-business-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>European poultry at WOFEX 2025: The EU champions quality, sustainability, and transparency - My Blog<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/transmediavictoria.net.au\/?p=38404\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"European poultry at WOFEX 2025: The EU champions quality, sustainability, and transparency - My Blog\" \/>\n<meta property=\"og:description\" content=\"MANILA, Philippines, July 23, 2025 \/PRNewswire\/ &#8212; The European poultry sector will mark its presence at this year&#8217;s World Food Expo (WOFEX) on 6\u20139th August in Manila. 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